Online Customer Centricity Certification Programme in Real Estate | REMI

LIVE PROGRAM - REAL ESTATE CUSTOMER CENTRICITY

The Real Estate Management Institute – REMI, launches a unique Live Program on Customer Centricity in Real Estate, a 5 week program designed specially to create a holistic understanding of what customer centricity entails and its benefits and applicability to the real estate industry. This program will be 100% live and can be accessed from anywhere. The course will include case discussions, individual and group assignments, Q & A’s and sessions which will provide a comprehensive exposure to the attendees. Industry experts will interact, faculty will deliver lectures and the attendees will collaborate in real time and will be marked for their attendance and engagement during the course.

PROGRAM DIRECTORS

PROF. RANJAN DAS,

PROFESSOR OF STRATEGY, INNOVATION, ENTREPRENEURSHIP AND LEADERSHIP

MARIA COELHO.

ACADEMIC HEAD - THE REAL ESTATE MANAGEMENT INSTITUTE (REMI)

KEY FEATURES

Contemporary content in the area of customer centricity

All sessions are outside working hours

Emphasis on attendance and active participation in class discussions

Online Group work and submissions

Action learning project – specific to each participant’s job context

Multi-element Assessment

PEDAGOGY

Concepts and interactive discussions led by faculty

Experience sharing by industry professionals and participants

Customer centric case studies which will highlight the course content

FOR WHOM

  • Executives working in Real Estate Industry such areas as sales and marketing and customer services.
  • Senior managers of Real Estate companies responsible for developing strategy, management of brand and customer relation management.
  • Sales and marketing professionals and faculty members interested.
  • Real Estate Entrepreneur and developers.

MODULES

Understanding Customers - a fresh perspective

The Importance of customer centricity in real estate

Managing for value – Value To Customer [VTC] and Value Of Customer [VOC]

Understanding customer centricity

Using customer complaints to develop a customer centric approach to selling

Customer centric approach to innovation

Concept of Net promoter System – rationale and ways to implement it

Customer centricity in the digital era

Professional selling – A customer centric approach

Re-organizing around customers

Building and maintaining a customer centric culture

ADDITIONAL DETAILS:

SESSION TIMING:

Conducted twice a week

  • Tuesdays 8:00 p.m. to 10:00 p.m.
  • Saturdays 2:00 p.m. to 4:00 p.m.

ASSESSMENT

Multi-element Evaluation and Grading based on 4 parameters Regularity of attendance, Number and quality of questions asked during the sessions, Action Learning Project and Performance at online examination (open book)

CERTIFICATE AND GRADES

To be issued by Real Estate Management Institute (REMI) and The Strategy Academy Centre for Advanced Studies (TSACAS)

FEE

Rs.25, 000/- inclusive of tax

For existing REMI students or REMI alumni: Rs.20, 000/- inclusive of tax

TESTIMONIALS